Miley Cyrus talks being the face of MAC's Viva Glam campaign
Miley Cyrus is the latest celeb to lend her visage to MAC’s Viva Glam project. Viva Glam is a part of the MAC AIDS Fund, a program whose proceeds are donated toward HIV/AIDS research.
Previous celebs to front the brand’s Viva Glam campaign include Nicki Minaj and Lady Gaga.
Cyrus spoke with Good Morning America (GMA) about her decision to become the new face of the brand and why she will always be supportive of LGBTI rights.
"I'm not the way people try to make me seem, “ she told GMA.
“I don't go around just trashing hotel rooms and partying... I think [it is important to empower] those affected by HIV and giving them hope -- letting them know there's people out there fighting for them -- especially not just for the cure but to end this kind of stereotype.
“I think it's fun for young people to go buy a lipstick and know that it's actually going towards changing the way their future is going to be.” Cyrus said.
Later that same day, Cyrus visited an LGBTI homeless shelter in Los Angeles. The centre’s CEO Lorri L. Jean said she was impressed by Cyrus’ compassion.
“I was quite impressed by Miley and by her genuine passion to help homeless youth,” Jean said in a statement.
"As well as her concern for the growing HIV infection rate among gay and bisexual young people. It’s a huge concern here in Los Angeles where 87 percent of those living with HIV are gay or bisexual males and a staggering 40 percent of homeless youth are LGBT. I’m grateful for the attention she’s bringing to the issue and look forward to working with her.”