Nintendo nixes gay marriage in virtual life game
The Nintendo corporation has said it will not allow gay characters to marry in its life-simulation game Tomodachi Life.
A fan in the US had launched a social media campaign urging Nintendo to allow same-sex relationships between characters in the game which are modelled after real people.
In the game, a personal avatar called a "Mii" can do just about anything a player can do in real life - except have a same-sex relationship.
Tye Marini, a gay 23-year old from Arizona, launched a "miiquality" campaign urging Nintendo to allow same-sex relationships.
He claimed he would miss out on "exclusive content" in the game because his avatar was not able to marry.
"I want to be able to marry my real-life fiance's Mii, but I can't do that," Mr Marini told Associated Press.
"My only options are to marry some female Mii, to change the gender of either my Mii or my fiance's Mii or to completely avoid marriage altogether and miss out on the exclusive content that comes with it."
Tomodachi Life has been a big hit in Japan and the firm is set to launch the game in the US and Europe in June.
"The relationship options in the game represent a playful alternate world rather than a real-life simulation," Nintendo of America Inc, said in a statement.
"We hope that all of our fans will see that Tomodachi Life was intended to be a whimsical and quirky game, and that we were absolutely not trying to provide social commentary."
It said it had heard and "thoughtfully considered" all the responses posted on the campaign.
"We will continue to listen and think about the feedback. We're using this as an opportunity to better understand our consumers and their expectations of us."