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WATCH: NY Times cartoon suggests Barilla LGBT boycott has ended
Mar18

WATCH: NY Times cartoon suggests Barilla LGBT boycott has ended

LAST UPDATED // Tuesday, 18 March 2014 16:50 Written by // Sabine Brix

If a humorous New York Times comic slideshow is anything to go by, we could all be eating lesbian linguini, bisexual bucatini and transgender tortellini, signalling the end of the boycott against pasta brand Barilla.

In an editorial slideshow illustrated by the NY Times' Book Review art director Nicholas Blechman, a background into Barilla pasta headquarters is provided, with one of the slides reading:

"Guido Barilla, the company's chairman set off a firestorm last September by suggesting gay families did not represent his company's values, prompting a boycott." The text then continued to say "he has since apologised and the boycott has ended."

The controversy began when Barilla’s chairman told an Italian radio station in September last year:

"I would never do an advert with a homosexual family. If the gays don't like it, they can go eat another brand."

pasta-rainbow--template

[Image] On the boil! An illustration emulates the 'firestorm' caused by Barilla's anti-LGBTI comments.

Although the chairman apologised and the company announced goals to "improve diversity and equality in the company's workforce " which included "sexual orientation", reportedly no gay-friendly campaigns have been produced thus far.

Watch the slideshow here.

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Sabine Brix

Sabine Brix

Sabine Brix is the digital editor for Gay News Network.

Comments (1)

  • David

    18 March 2014 at 21:15 |
    I'm still boycotting Barilla and I don't think the boycott has ended.

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