ACON launch #TalkTouchTest breast awareness campaign
In an effort to raise awareness amongst LBQ women of their higher risk of breast cancer, ACON has launched an initiative to encourage self examination by younger women and breast screening amongst women 50-74 years of age.
Despite their higher risk of breast cancer, LBQ women are rarely the focus of traditional breast awareness campaigns. With the #TalkTouchTest campaign ACON aims to change all that by delivering an empowering positive message surrounding breast awareness.
ACON CEO Nicolas Parkhill said research has suggested higher smoking and risk-drinking rates, and lower use of oral contraceptives may put LBQ women at higher risk.
“The goals of #TalkTouchTest are to raise awareness of breast health, increase the number of LBQ women over 40 (especially those aged between 50 and 74) accessing screening services, and to encourage all LBQ women, regardless of age, to make breast health checks a lifelong habit.”
Breast cancer is the most common form of cancer among women, with 1 in 8 women diagnosed by their 85th birthday, meaning 42 Australian women find out they have breast cancer every day. Very sadly, on average, 7 women die from breast cancer each day.
Parkhill said the campaign aims to encourage women in the community to speak out more on better breast health.
“At the heart of #TalkTouchTest is community. Whether it is community sporting, arts-based or social groups, women in relationships, or ‘breast-friends’, we want women to encourage each other to talk, touch and test for better breast health.”
To find out more about the #TalkTouchTest campaign, got to: acon.org.au/talktouchtest
[Image] The cast of lesbian drama, Starting From Now put talktouchtest into action